Privacy Policy

Privacy Policy

1) Information on the collection of personal data and contact details of the responsible party

1.1

We are pleased that you are visiting our website and thank you for your interest.
Below we inform you about the handling of your personal data when using our website.

Personal data is any data that can be used to identify you personally.

1.2

The responsible party for data processing on this website in the sense of the General Data Protection Regulation (GDPR) is:

Anatolian Shoes Charook, Swiss
Email: info@charook.ch

The responsible party is the natural or legal person who decides on the purposes and means of processing personal data.

1.3

This website uses SSL or TLS encryption for security reasons.
You can recognize an encrypted connection by “https://” and the lock symbol in your browser bar.

2) Data collection when visiting our website

For purely informational use (without registration or data transmission), we only collect technically necessary data (“server log files”):

  • Visited website
  • Date and time of access
  • Transferred data volume
  • Referrer (source/reference)
  • Browser type
  • Operating system
  • IP address (if applicable, anonymized)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR (legitimate interest in stability and functionality).

3) Cookies

Our website uses cookies to enable functions and improve usage.

Types of Cookies:

  • Session Cookies → are deleted after closing the browser
  • Persistent Cookies → remain stored and recognize the browser again

Cookies may process the following data, among others:

  • Browser data
  • Location data
  • IP address

Legal bases:

  • Art. 6 para. 1 lit. b GDPR (contract)
  • Art. 6 para. 1 lit. f GDPR (legitimate interest)

Note:

You can disable cookies at any time in your browser settings.
Functionality limitations are possible.

4) Contact

When contacting (e.g., via email or form) we process:

  • the data you provided
  • exclusively for processing your request

Legal basis:

  • Art. 6 para. 1 lit. f GDPR
  • if applicable, Art. 6 para. 1 lit. b GDPR (in case of contract reference)

Data will be deleted as soon as the purpose ceases.

5) Data processing for customer account and contract processing

Personal data will be processed when you:

  • create a customer account
  • conclude a contract

Important points:

  • Storage only for contract processing
  • Deletion after expiration of legal periods
  • Customer account can be deleted at any time

Legal basis: Art. 6 para. 1 lit. b GDPR

6) Single sign-on procedure (Facebook Connect)

You can register via Facebook.

The following data may be transmitted:

  • User ID
  • Name
  • Profile picture
  • Age / Gender

Important:

  • Data transmission only occurs with your consent
  • Legal basis: Art. 6 para. 1 lit. a GDPR

You can revoke your consent at any time.

7) Comment function

When leaving a comment, the following will be stored:

  • Comment content
  • Time
  • Name
  • IP address

Purpose:

  • Security and prevention of misuse

Legal basis:

  • Art. 6 para. 1 lit. b and f GDPR

8) Use of your data for direct advertising

8.1 Newsletter

  • Shipping only with consent (Double Opt-in)
  • Storage of IP and time to prevent misuse

8.2 Existing customer advertising

  • Shipping possible without separate consent (§ 7 para. 3 UWG)

8.3 MailChimp

  • Shipping via external service provider
  • Data may be transferred to the USA

8.4 WhatsApp newsletter

  • Subscribe by "Start" message
  • Unsubscribe by "Stop"

8.5 Direct mail advertising

  • Use of name and address for advertising purposes

9) Data processing for order processing

Data sharing only occurs when necessary:

Examples:

  • Shipping service providers (e.g., Swiss Post)
  • Payment providers (e.g., PayPal)

Legal basis: Art. 6 para. 1 lit. b GDPR

10) Review reminder

Email may be shared with review platforms (Trusted Shops) if consent is given.

11) Social plugins

Used networks:

  • Facebook
  • Google+
  • Instagram
  • Pinterest
  • Twitter

These plugins may transmit data such as IP address and assign user profiles.

12) YouTube

  • Videos in extended privacy mode
  • Data processing only during playback

13) Online marketing

Google Ads Conversion Tracking

  • Analysis of advertising effectiveness
  • Cookies with limited duration

14) Web analysis

Used tools:

  • Google Analytics
  • Inspectlet
  • New Relic
  • Pingdom
  • Yandex Metrica

Purpose:

  • Analysis of user behavior
  • Optimization of the website

15) Retargeting / Remarketing

Tools:

  • Bing Ads
  • Facebook Pixel
  • Google Remarketing
  • Nosto

Goal:

  • Personalized advertising based on user behavior

16) Storage duration

Personal data will be stored:

  • only as long as necessary
  • taking into account legal retention periods

After that, automatic deletion takes place.